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cookie audit

What is a Cookie?

A cookie is a tiny piece of data stored on your computer and managed by your web browser at the request of a website. Cookies are very useful to a website because they help the website remember important things like what items you have in your shopping basket, what special offers you might be eligible for and whether you are logged in. They also help websites remember your preferences such as, for instance, whether you like to see prices including or excluding VAT. Cookies are also used to help improve a website by using a unique (anonymous) value to help the site owner identify the most popular content, measure site performance and how often users visit. Websites often use services from other companies to help with this analysis and the cookies used by these other companies on the website owner’s behalf are called third-party cookies. Because cookies are managed by your web browser if you move to a different device or browser software the cookies won’t come along. You will need to log into a website again on your mobile device, for instance, even though you are logged in on your desktop computer already. Each device and web browser will have its own set of cookies that might be different.

cookies in use

CookieTypeDurationDescription
_gathird party2 yearsUsed by Google Analytics to track interactions with the site
_gatThird party1 minuteUsed by Google Analytics to track interactions with the site
_gidthird party24 hoursUsed by Google Analytics to track interactions with the site

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